The_Blueprint83 wrote:I'm a huge Jay-Z fan hence the Blueprint (favorite album) in my username, so this is big for me. To get to my point it's all about Marketing your product to sell. I mean if Jay does an interview saying how hot NBA2k13 people are going to be lined up at stores trying to get a copy. Alot of you dudes knock Jay because your into country, rock or what not, but this is a good business move for 2K. Combine a big name like Jay-Z with anything and it's going to sell like hot cakes...Man didn't have 11 number one albums and successful business for no reason.
bowdown wrote:The_Blueprint83 wrote:I'm a huge Jay-Z fan hence the Blueprint (favorite album) in my username, so this is big for me. To get to my point it's all about Marketing your product to sell. I mean if Jay does an interview saying how hot NBA2k13 people are going to be lined up at stores trying to get a copy. Alot of you dudes knock Jay because your into country, rock or what not, but this is a good business move for 2K. Combine a big name like Jay-Z with anything and it's going to sell like hot cakes...Man didn't have 11 number one albums and successful business for no reason.
Yeah, I am very well aware of how the association with Jay Z helps their cause. You talk as if you are going to be receiving a big share of those profits yourself that Jay Z is going to bring in. What most of us fans were hoping for was something that relates directly to our game-play experience. Not just some hand picked music by a dude and Presentation tweaks.
homicide1550 wrote:Seriously, is Jay-Z's involvement the "biggest announcement in 2k Sports History"? If it is then
fjccommish wrote:Adding more hip hop culture to the game is a bad thing.
Tommyhtc wrote:Maybe I'm not getting it,
but is Jay-z the "biggest annoucnement in 2k history"?
Qballer wrote:that explains the brooklyn bridge on the cover art teaser
jmdubois585 wrote:Am I the only one that's hyped to have HOV as executive producer. Havin' Roc Nation & G.O.O.D music with NBA 2k combined is a dream come true. I do understand that people where expecting bigger then that as an annoucement but for me, it's pretty big.
The X wrote:For me personally, I don't really care about soundtrack. I just consider it background noise in the menus. Only song that really sticks in my head from any NBA game was Fort Minor's "Remember The Game" from NBA Live '06. That was a good song.
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