I noticed an email from 2K about NBA 2K survey in my inbox that arrived couple days ago.
There were some interesting questions including reasons for buying or not buying cosmetic items and why you visit Neighbourhood.
I'd say this is a good opportunity to give some feedback that might actually have some impact.
In case you did not get the email here's the link without some tracking number: https://www.surveygizmo.com/s3/5566178/NBA2k20-CSAT0620