Making this thread to keep this news in one place I guess.
2K revealed on TikTok (lol I know, feels like the "How Do You Do, Fellow Kids?" meme) that they'll announce their new cover athletes next week, specifically on June 30, July 1 and July 2.
So three cover athletes total, I assume for main/US edition since they often run extra cover athletes in various countries.
They also say more info will be dropping during the week.
The video (mirror, not on TikTok):
https://streamable.com/xpcv3yEDIT 2020/06/30:Current gen cover athlete is Damian Lillard
EDIT 2020/07/01:Next-gen standard edition cover athlete is Zion Williamson, in an absolute shock to exactly nobody. But they did change colour scheme a bit.
EDIT 2020/07/02:As many expected, Kobe is on the cover of "Mamba Forever Edition". For both gens.
Current gen:
Next gen: