chicagoRAW wrote:Wonder what the reason is for them not teaming up with TNT. It's definitely not money, I'm sure it can't cost more than what they dished out to Jay-Z. I think it's marketing, they don't think a partnership with TNT will sell as much as having some random Celeb.
I think it was the other way around, Jay-Z throwing buckets of money at 2K to have him on board as executive producer. Probably one of his plans to make noise for the newly moved Brooklyn Nets since his affiliation with the team made him synonymous with it even though he's a minority owner and his shares were probably just gas or whore money (money used to buy ho's!) for Prokhorov.
I also imagine having Jordan on a long term deal is expensive. Then LeBron as cover player.
Maybe 2K used that Jay-Z money to finally snag LeBron.