So, here is a solution for the issue.
NOTE: your version of the game must be US (though, when i was writing this message, it was the only version in stores). If you are unsure, what version you have, give it a try anyway.

NOTE2: Make sure, you have admin privileges, when running via .bat-file. Also, make sure, EmulateUS is in your AntiVirus white-list.
How To Use:
1. Download
2. Extract Both files into your NBA 2K12 folder.
3. Run the game via nba2k12.bat (you can also create a shortcut to this file and place it on your Desktop for an easier access

4. If you still can't see small logos, then you should change game language to English and restart the game via the Normalizer (credit for hint goes to mokoyfab). Should work fine after doing that.
5. *you normally won't get to this step* If non of above worked, you are also proposed to close the game, open your Saves folder (if you are unsure, how to do this, you can read the following thread: viewtopic.php?f=141&t=82789) and delete everything from there, which is less than 1 Mb (except for FDC files) in size (NOTE: in this case your game settings will be set to defaults, but all rosters, franchises, etc. will stay fine). Then try to run the game via the Normalizer once again.
What it does is emulating, if you are a US resident, while the game is being launched.
Works fine for me. Now Raptors logo looks exactly the same as on one of Jao's screenshots.
